Ashford offers the Zenith Men's El Primero 36'000 VPH Automatic Watch in White Dial, model no. 03-2040-400-04-C496, or Black Dial, model no. 03-2040-400-21-C496, for $5,984. Coupon code "SDPRIMERO" cuts it to $3,999. With free shipping, that's the lowest total price we could find by $1,446. It features a stainless steel case, crocodile leather band, Swiss mechanical automatic movement, date display, three sub-dials, and water resistance to 330 feet.

Don't like the leather band? It's also available with a Stainless Steel Bracelet in Black Dial, model no. 03-2040-400-21-M2040, $6,324 before the above coupon, $4,199 after. With free shipping, that's the lowest total price we could find by $1,635. It features the same specifications as the above watch.