Recently, Apple announced that, after sitting out 2015, it would once again be holding a Black Friday sales event this year. But because the website only features an Apple Watch displaying a "save the date" message, few details are available.
Apple did divulge that the event would take place in stores and online. It also revealed that orders placed online before 5 pm (no time zone given) would receive free 2-day shipping. Otherwise, we can only speculate.
And speculation would indicate that the announcement comes as a result of sluggish sales for most of the year. Apple's revenue was down the past two quarters, as were iPhone sales. Perhaps we'll see substantial discounts on the recently released iPhone 7?
If Apple's past Black Friday events are any indication, don't get your hopes up. In 2014, it didn't offer any extraordinary discounts, but instead gave away free iTunes gift cards — with varying values depending on the amount of your purchase. Apple's 2013 "sale" was pretty much the same, but with free Apple Store gift cards.
We're going to guess that our maxim will continue to hold true: You can always find a better Black Friday Apple deal at a store other than Apple.
In 2015, Apple stated that it was opting out of Black Friday to be good to its employees. This year, it will be closed on Thanksgiving, but most Apple Stores will be open 8 am to 10 pm local time the next day.
What do you think, readers? Will you shop Apple's Black Friday event? Let us know in the comments.
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