The CEO of Levi Strauss says jeans last longer without washing. We discuss if this is disgusting.
During a recent conference, Chip Bergh, the CEO of the jeans company Levi Strauss, revealed that the pair of jeans he was wearing has not been washed in over a year. The claim is that they last longer if you don't run them in the washing machine... ever.
In this brief — yet lively — video, our experts discuss if this is gross.
What about you, readers? How often do you wash your jeans? Tell us in the comments below!
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