Black Friday Doorbuster Deals: Our Top 30 Sales of 2025
Doorbusters are the headline act of Black Friday, promising jaw-dropping prices that seem too good to be true. They're designed to create a frenzy, and year after year, they succeed. But in the rush to snag a limited-quantity deal, it's easy to get swept up in the hype, leading to impulse purchases and potential buyer's remorse. The key is to remember that not all doorbusters are created equal, and the best deals are only valuable if they're on items you actually need.
Think of this guide as your strategic playbook for navigating the chaos. We'll break down how to spot a genuinely great deal, how to plan your shopping to avoid overspending, and how to ensure the doorbusters you chase in 2025 are truly worth your time and money. Before you dive into the sales, let this guide help you shop smarter.
Top Black Friday Sales of 2025
Amazon Black Friday Sale 2025
Live NowAmazon's Black Friday Sale is now live. You'll find deals spread across every major category including home, garden, apparel, toys, electronics, and more. There's also savings to be found in Amazon's Outlet, Resale, and Renewed sections, as well as a regularly-updated rotation of limited lightning deals. The main sale will also be updated daily with fresh deals.
Best Buy Black Friday Sale 2025
Up to 60% offThe Best Buy Black Friday Sale is now live with deals and doorbusters live across the store, marked up to 60% off. You can expect to save as much as 50% on OLED TVs, up to $600 on laptops and desktops, shop iPads as low as $299, and Mac computers from just $479. My Best Buy members get free shipping on all orders, too (it's free to join).Plus and Total members get a $5 bonus reward for every $50 spent on the store's doorbusters.
Target Early Black Friday Deals
Up to 60% offA selection of Target Black Friday deals are already live at Target, including a video game sale where titles are discounted by up to 60%. You can also save up to 50% off on headphones, up to $150 on Apple devices, and up to $150 on the Oura Ring 4. Orders over $35 ship for free, too.Target price protection is now live, too, so if you purchase an item in store or online and the price goes lower at Target on or before December 24, you can request a price adjustment. Proof of purchase is required and some exclusions apply.
Walmart Black Friday Sale
Up to 50% offWalmart+ members can shop the Walmart Black Friday sale early on November 24 at 7pm ET. Then, at midnight, everyone will be able to shop deals from the Walmart Black Friday sale. You can scan the page to find what to expect like up to 50% off on tech, 30% off bikes, 30% off LEGO, and more.
Wayfair Black Friday Sale 2025
Up to 80% offThe Wayfair Black Friday Sale is now live with discounts as high as 80% across the store. There are some great deals on sofas and beds, which are marked at up to 60% off, Christmas trees and decor that are up to 45% off, and mattresses that have dropped by as much as $400. You can find a new selection of offers each day in this Black Friday daily deals section, too. Nearly everything ships for free, too.
Lowe's Early Black Friday Deals
Up to 75% offThe Lowe's Early Black Friday sale is live with deals on appliances, tools, holiday decor, storage, kitchen, and more. We found the biggest discounts on seasonal decor, but you'll great discounts on top brands like DeWalt, Craftsman, Kobalt, Kohler, and more. Shipping is free on orders of $35 or more and many items will be eligible for in-store pickup.
Home Depot Black Friday Sale 2025
Up to 50% off + Free ToolsThe Home Depot Black Friday Sale is now live with big discounts on appliances, tools, furniture, and hardware across the store. Lots of power tools come with free batteries or other tools, too. There are also buy more, save more discounts on some major appliances. Most of the items across the store ship for free if your order totals $35 or more.
Amazon Haul Black Friday $1 Flash Sale
Deals for $1 or lessGet deals on a large selection of items, with everything priced at $1 or less. There is a limit of three items per customer. Shipping is free on orders of $25 or more.
Amazon Resale Black Friday Deals
Extra 30% offIn this Amazon Resale section you'll find deals on select open-box and pre-owned audio items, electronics, phones, home items, and more. Even better, you'll get an extra 30% off your order at checkout. That's the second-best discount we've seen for Amazon Resale this year.
ASICS Outlet Black Friday Deals at Amazon
Up to 42% offShop this selection of men's and women's discounted running shoes. Stock is limited, but most styles have at least coverage on most common sizes depending on which color you choose.
Apple AirPod Black Friday Deals at Amazon
Up to 39% offGet deals on Apple AirPod models, including the latest generations, as part of Amazon's Black Friday Sale.
Hanes Men's Socks at Amazon
Up to 50% offShop multipacks of work socks, moisture wicking styles, cushioned crew socks, and more.
Amazon Black Friday Lightning Deals
Up to 37% offHere you'll find the best limited-time offers that Amazon has available during its Black Friday Sale. This section regularly updates with fresh deals.
LEGO Black Friday Deals at Amazon
Up to 41% offSave on select building kits, including Botanicals, Creator, Icons, Harry Potter, and more. Pictured is the LEGO Technic NASA Apollo Lunar Roving Vehicle LRV Building Set for $153.99 (low by $20).
GearWrench Black Friday Deals at Amazon
Up to 47% offGet deals on select GearWrench tools and accessories as part of Amazon's Black Friday Sale. Many items are at all-time price lows, including the pictured GearWrench 6-Piece Dipped Mixed Material Plier Set for $74.54.
Apple Black Friday Deals at Amazon
Up to 57% offAmazon's Black Friday deals on Apple products are now live. Save on MacBook Air models, iPads, AirPods, Apple Watch models, and more.
Logitech Black Friday Deals at Amazon
Up to 50% offSave on all kinds of input devices, webcams, and more. Many of which are at all-time lows.
Amazon Black Friday Gift Card Giveaway
Chance to Win $50 Amazon Gift CardGetting a free entry for a chance to win a $50 Amazon gift card is easy.Make sure you're signed up for emails and notifications [At Amazon, with your Amazon account].That's it.If you're selected, Amazon will notify you via email or push notification if you've won.
DeWalt Black Friday Deals at Amazon
Up to 44% offAmazon's Black Friday deals on DeWalt tools and accessories are now live. Select items are at the best-ever prices we've seen, including the pictured DeWalt TSTAK IV 2-Drawer Stackable Organizer for $26.47.
Moen 5-Setting Nickel Spot Resist Shower Head
$14It's the best price we've seen for it and half of what you'd pay elsewhere.
Crucial Black Friday Deals at Amazon
Up to 51% offBag some nice savings on internal and portable SSDs. We've pictured this Crucial X10 Pro 2TB Portable SSD for $149.99 (half off.)
Amazon Outlet Black Friday Sale
Up to 70% offAmazon's Outlet section is now packed with thousands of clearance deals spread across all major categories as part of its Black Friday Sale. Stock and sizes on select items may be limited.
Dickies Men's Dri-Tech Moisture Control Crew Socks 6-Pairs
$6.65That's a new all-time low and a savings of $7.
Lacoste Men's 100% Cotton Regular V-Neck Undershirt 3-Pack
From $12The lowest price can be found in M, Black. Elsewhere, you'd pay $25 for a 3 pack.
Dickies Men's Moisture Control Crew Socks 6-Pack
$5.09That's the best deal we've seen on these socks by $2. Plus, you'll save $2.20 compared to the typical price and $11.90 compared to list price. These socks offer moisture control with durable design and support features.
Rockport Black Friday Deals at Amazon
Up to 79% offBag strong savings on this selection on men's and women's casual and dress shoes. Sizes are limited on many, so it's worth checking a few different style/colors for your size. We've pictured these Rockport Men's Margin Oxford from $58.
Hanes Black Friday Deals at Amazon
Up to 68% offAmazon's Black Friday deals on Hanes men's and women's apparel and basics are now live.
Vevor Black Friday Deals at Amazon
Up to 40% offGet deals on a selection of Vevor power equipment, home improvement essentials, and home items as part of Amazon's Black Friday Sale.
What Are Doorbuster Deals?
Doorbusters are deals that are too good to pass up, or at least that's what the name suggests. The sale items are steeply discounted, and retailers emphasize their limited availability. These factors create a sense of urgency in consumers, with the hope that they'll gobble up all the doorbusters in record time.
The strategy behind doorbusters is to act as "loss leaders." Retailers are willing to take a financial hit on these specific items because they know that once a shopper is in their store or on their website, they are highly likely to purchase other, more profitable items. This limited availability—whether it's only 50 units of a 4K TV per store or a specific online deal that lasts for just one hour—is designed to make consumers feel that if they don't act immediately, they will miss out on an unbeatable bargain.
When Will Black Friday Doorbusters Start in 2025?
While Black Friday officially falls on November 28, 2025, the era of waiting for Thanksgiving night to snag the best doorbuster deals is a thing of the past. For 2025, shoppers can expect the "doorbuster" period to begin much earlier, effectively transforming Black Friday from a single day into a week-long, and in some cases, month-long, shopping event. Major retailers are launching their official Black Friday sales as early as the week before Thanksgiving, giving consumers ample opportunity to shop for deals well ahead of the traditional holiday rush.
Retail giants like Amazon and Best Buy are kicking off their official Black Friday sales on Thursday, November 20th. Other major players are following similar patterns, with Costco having already started its sale on November 17th and Target set to begin its online sale on Thanksgiving Day, November 27th. This trend of pre-Thanksgiving sales allows shoppers to get a significant head start on their holiday lists.
This extended sales period, often dubbed "Black November," means that many of the most sought-after deals will be available online well before Black Friday itself. While some retailers may still hold back certain "doorbuster" specials for Thanksgiving Day and Black Friday morning, the trend is a clear move towards a more prolonged and digitally-focused sales event.
What Stores Offer Doorbusters for Black Friday?
A variety of stores offer Black Friday doorbusters, and it's worth checking the Black Friday ads of your favorite retailers to see if they'll have doorbuster deals for the 2025 shopping holiday. Here's a sampling of stores that had doorbusters in previous years:
- Walmart: A major player in Black Friday, Walmart is now offering deep discounts on electronics, such as TVs and gaming consoles, as well as popular toys and apparel. The retailer will also feature significant markdowns on small kitchen appliances, with some deals offering up to 60% off.
- Wayfair: This online retailer is now offering significant deals, especially on furniture and home goods, with some deals reaching up to 80% off. You can expect to find deals on a wide range of items from area rugs to dining sets and more.
- Target: Target's Black Friday sale will feature deals on electronics, toys, and home goods, with discounts of up to 50% on popular toy brands. The retailer is also known for its exclusive home brands, making it a go-to for unique decor.
- Tractor Supply Co.: Catering to the rural lifestyle, Tractor Supply Co. is offering deep discounts on a wide range of products including tools, workwear, pet supplies, and outdoor gear. Shoppers can expect savings of up to 60% off across various categories, with specific deals on major brands like DeWalt, Carhartt, and YETI, as well as significant markdowns on larger items like gun safes and outdoor power equipment.
- Dick's Sporting Goods: A go-to for sports enthusiasts, Dick's Sporting Goods has begun offering extensive sales on athletic apparel, footwear, and equipment from top brands like Nike, The North Face, and Under Armour, with discounts reaching up to 85% off. Look for major price drops on fitness machines from Bowflex and NordicTrack, as well as significant savings on golf gear from Callaway and up to 60% off across various categories.
- Amazon: The online retail giant is now offering significant discounts across all major categories, including up to 45% off on TVs, AirPods, and air fryers. Look for all-time low prices on Apple products and Amazon's own devices like the Echo Pop and Fire TV Stick.
- Lowe's: For home improvement enthusiasts, Lowe's is now offering deep discounts of up to 30% off appliances, tools, and holiday decor. There will be significant savings on major appliance and popular tool brands.
- Kohl's: Known for its doorbuster deals on Thanksgiving and Black Friday, Kohl's is currently offering deep discounts on electronics, kitchen appliances, and toys. In addition to sale prices, shoppers can earn Kohl's Cash on their purchases.
- Best Buy: A top destination for tech deals, Best Buy will offer savings of up to $1,000 on TVs, laptops, and headphones. Shoppers can also expect limited-time doorbuster events with over 50% off on popular products.
- Macy's: A traditional Black Friday participant, Macy's will offer deals on a wide range of products including fashion, home goods, and accessories. Shoppers can expect discounts of up to 60% off on items kitchen appliances, with some deals offering up to 60% off.
- L.L.Bean: A destination for durable, outdoor-inspired apparel and gear, L.L.Bean's Black Friday sale is featuring a stackable promo code, typically for an extra 15% off, which can be applied to already discounted items. Shoppers can find significant savings on iconic products like Scotch Plaid flannel shirts, outerwear including Mountain Classic and Ultralight 850 Down jackets, and a wide variety of footwear, most notably their famous Bean Boots.
- Nordstrom: As a hub for high-end and contemporary fashion, Nordstrom is offering substantial markdowns across a vast selection of designer apparel, shoes, beauty products, and home goods, with discounts reaching up to 60% off or more. Expect to see deals on highly sought-after brands such as Ugg, The North Face, Hoka, Coach, and Barefoot Dreams.
- Ashley Furniture: As a leading furniture retailer, Ashley Furniture will feature deeply discounted furniture pieces as part of their Black Friday doorbusters. Expect significant savings on items like sofas, bedroom sets, and dining room furniture.
- BJ's Wholesale Club: This members-only club is known for its Black Friday deals on electronics and home goods, with significant markdowns on big-screen TVs. BJ's will also likely feature "Buy One, Get One 50% Off" promotions on popular toy brands.
Are Black Friday Doorbusters Worth Your Time?
Yes, Black Friday doorbusters are often more worth your time now than ever before, precisely because the investment required to chase them has dramatically decreased. The traditional image of shoppers standing in line for hours in the cold, waiting for a store to open at midnight, is no longer the only way to participate. The modern Black Friday experience has shifted online, making these exceptional deals more accessible and convenient to pursue.
However, it's crucial to approach doorbusters with a strategy. The "line" still exists, but it has become digital. The most coveted online doorbusters can sell out in minutes, if not seconds, as you are now competing with a national audience, not just local shoppers. It's essential to research the specific product on offer. Sometimes, electronics featured as doorbusters are derivative models made specifically for the sale, which may have fewer features or lower-quality components than a standard model.
Can You Score Black Friday Doorbusters Online?
Absolutely. The days of having to camp outside a store in the cold to secure a Black Friday doorbuster are largely over. In recent years, the retail landscape has undergone a significant transformation, and most major retailers, including giants like Walmart, Target, and Best Buy, now make the vast majority of their highly anticipated doorbuster deals available on their websites and through their mobile apps.
These online doorbusters often go live at the same time as, or in many cases, even before the physical stores open. It's common for deals to appear online starting on Thanksgiving Day, sometimes as early as midnight, allowing shoppers across the country to participate without leaving their homes. While this shift offers incredible convenience, it's important to remember that the competition is just as fierce online. The most sought-after items can sell out within minutes, so being prepared with pre-saved account and payment information is crucial for a speedy checkout.
SEE ALSO: When Do 2025 Black Friday Ads Come Out?
How to Get the Best Doorbuster Deals
Refer to our extensive Black Friday strategy guide for help with preparing for the holiday and to learn how to score the best deals in 2025. We've also featured some of the top tips here to level up your shopping strategy:
Planning ahead is important! Check prices now, and then it'll be easier to tell if a doorbuster is a deal or a dud.
- Plan ahead. Check the prices now for items you're looking to purchase during Black Friday sales. That way, you'll have reassurance that you're truly getting a good deal and not just a slight discount that could surface again before next year's offers come around.
- Leverage social media. Follow your favorite retailers on social media, and subscribe to their mailing lists so you'll be the first to know about Black Friday deals. Some retailers even offer special incentives and exclusive promotions to their followers or subscribers.
- Simplify the experience. Will you only be shopping online? Once you have all your deals lined up, bookmark the relevant webpages to streamline the shopping experience when the sales go live.
- Shop early. Long gone are the days of waiting until the morning after Thanksgiving to take advantage of Black Friday deals. Now you can shop early — many retailers start their sales earlier in the week, if not sooner — and avoid both the in-person and cyber crowds.
- Compare advertisements. Visit your favorite retailers' websites and view the Black Friday ads. Also grab a copy of your preferred newspaper and pull out the sales circulars. Compare the deals, even if they're being offered by a retailer you don't frequently shop with, to find the best prices for all the items on your list.
SEE ALSO: Is Black Friday Worth It in 2025? Here's How You're Doing It Wrong
Doorbuster Deals by Product Category To Keep In Mind
Black Friday doorbusters aren't limited to just one type of item—they span a wide range of product categories, with each retailer emphasizing different strengths. Understanding which categories see the biggest and best doorbuster deals can help you prioritize your shopping and maximize your savings. Here's how major categories stack up for 2025:
Electronics
Electronics are consistently the stars of Black Friday doorbuster events. Expect steep discounts on TVs, laptops, tablets, headphones, and gaming consoles. Retailers like Best Buy and Target typically feature limited-quantity deals on top brands, with some of the deepest markdowns of the year. Early access is often available for loyalty members, and online exclusives may sell out quickly.
Appliances
Both small and large appliances are major targets for doorbuster pricing. Look for air fryers, coffee makers, and vacuums at record-low prices, alongside bigger-ticket items like refrigerators, washers, and dryers. Many deals are available both online and in stores, but some in-store offers may be especially aggressive to drive foot traffic.
Home Goods
From bedding sets to kitchen essentials, home goods are a frequent focus of doorbuster promotions. Retailers often bundle items or offer extra savings on home décor, cookware, and storage solutions. These deals can be a great way to refresh your space or stock up on holiday gifts without overspending.
Furniture and Mattresses
Furniture retailers such as Ashley HomeStore spotlight doorbusters on sofas, recliners, dining sets, and mattresses. These deals often feature both significant discounts and special financing offers, making big-ticket purchases more accessible. Look for bundled furniture sets or limited-time offers on popular models.
Smart Home and New Tech
A growing trend among doorbusters is the inclusion of smart home devices—think video doorbells, smart thermostats, and connected speakers. These products frequently see impressive markdowns as retailers compete for tech-savvy shoppers.
How Doorbuster Deals Vary by Category and Retailer
Not every retailer emphasizes the same categories:
- Electronics giants (Best Buy, Target): Focus on TVs, laptops, headphones, and gaming.
- Furniture specialists (Ashley): Concentrate on living room sets, mattresses, and dining furniture.
- Big-box stores (Walmart, Target): Offer a mix of all categories, often with special bundle deals.
Discount depth, deal availability (in-store vs. online), and purchasing incentives (such as financing or loyalty perks) can also vary by category. For example, electronics and appliances often have early online access, while furniture deals may feature longer-term financing or in-store exclusives.
Why Trust DealNews for Black Friday Tips?
For years, DealNews has been a trusted resource for savvy shoppers looking to save money. We are committed to providing our readers with a clear and honest look at the best deals available, and our coverage of Black Friday doorbusters is no exception. Our team's deep knowledge of retail cycles and pricing history means we can distinguish a truly great deal from a mediocre one. We present our findings in a straightforward way, so you can spend less time searching and more time saving.
Our only mission is to save you money, regardless of our relationship with the store. To get the most out of our expertise, consider signing up for the DealNews Select newsletter, which delivers a curated list of the day's best deals directly to your inbox. You can also create a deal alert for doorbusters, and we'll notify you the moment a new deal matching your interests is posted. That way, you'll never miss a chance to save.
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